Behavioral Analytics
Prerequisites
Before implementing behavioral analytics, understand:
- Fraud types especially account takeover
- Device fingerprinting basics
- Risk scoring integration
- Rules vs ML approaches
TL;DR
- Behavioral analytics = Detecting fraud through how users interact, not just what they do
- Fraudsters steal credentials, but can't steal behavior (typing rhythm, mouse curves, navigation patterns)
- Use cases: ATO detection, bot detection, fraud ring identification
- Signals: straight-line mouse paths (bot), instant form completion (paste), erratic typing (unfamiliar)
- Vendors: BioCatch, BehavioSec (LexisNexis), NeuroID
Detecting fraud through user behavior patterns.
Overview
Behavioral analytics examines how users interact with your platform, not just what they do. Fraudsters may have stolen credentials, but they can't steal behavior.
Types of Behavioral Signals
Navigation Behavior
| Signal | Legitimate Pattern | Fraud Pattern |
|---|---|---|
| Time on page | Varies, reads content | Minimal, jumps to goals |
| Scroll behavior | Gradual, pauses | No scrolling or erratic |
| Mouse movement | Natural curves | Straight lines, robotic |
| Click patterns | Reads before clicking | Direct to buttons |
| Tab switching | Occasional | Frequent (copy-paste) |
Input Behavior
| Signal | Legitimate Pattern | Fraud Pattern |
|---|---|---|
| Typing speed | Consistent, personal | Erratic, paste-heavy |
| Typing rhythm | Unique cadence | Automated, unnatural |
| Error correction | Natural mistakes | Few errors (pasted) |
| Form completion | Gradual | Instant (autofill abuse) |
| Field focus order | Natural flow | Random or optimized |
Session Behavior
| Signal | Legitimate Pattern | Fraud Pattern |
|---|---|---|
| Session duration | Reasonable for task | Very short or very long |
| Page sequence | Exploratory | Direct to high-value |
| Return visits | Pattern exists | First and only visit |
| Time to transaction | Normal deliberation | Immediate |
Behavioral Biometrics
More advanced signals based on physical behavior:
Keystroke Dynamics
- Time between keystrokes (dwell time)
- Time between key releases (flight time)
- Typing rhythm patterns
- Error patterns and corrections
Mouse Dynamics
- Movement velocity and acceleration
- Curve patterns (humans curve, bots don't)
- Click pressure (on supported devices)
- Scroll patterns
Touch Dynamics (Mobile)
- Touch pressure
- Touch area (finger size)
- Swipe patterns
- Hold duration
Use Cases
Account Takeover Detection
Normal User Behavior:
- Knows password (types smoothly)
- Familiar with site layout
- Consistent navigation pattern
- No hesitation on familiar fields
ATO Behavior:
- Password pasted or typed differently
- Explores unfamiliar areas
- Changes sensitive settings immediately
- Different behavioral biometric signature
Bot Detection
| Bot Indicator | Description |
|---|---|
| No mouse movement | Keyboard-only navigation |
| Perfect timing | Superhuman speed |
| Linear paths | No natural curves |
| Consistent rhythm | No human variation |
| Missing events | JavaScript events not fired |
Fraud Ring Detection
Shared behavior patterns across accounts:
- Similar navigation sequences
- Identical typing rhythms
- Same form completion patterns
- Matching session characteristics
Implementation
Data Collection
// Example: Capture keystroke timing
let lastKeyTime = 0;
const keyTimings = [];
document.addEventListener('keydown', (e) => {
const now = performance.now();
if (lastKeyTime) {
keyTimings.push(now - lastKeyTime);
}
lastKeyTime = now;
});
Building Baselines
- Collect behavior data during normal usage
- Build profile for each user/segment
- Score new sessions against baseline
- Alert on significant deviations
Risk Scoring
| Deviation Level | Behavioral Score Impact |
|---|---|
| < 1 std dev | No impact |
| 1-2 std dev | +10 risk points |
| 2-3 std dev | +25 risk points |
| > 3 std dev | +50 risk points |
These scores combine with velocity rules, device signals, and other factors in your overall risk scoring model.
Privacy Considerations
Data Sensitivity
Behavioral data can be highly personal. Consider:
- Disclosure in privacy policy
- Purpose limitation
- Data minimization
- Retention periods
Vendor Landscape
- BioCatch
- BehavioSec (LexisNexis)
- NeuroID
- Darktrace
- Recorded Future (behavioral)
Next Steps
Implementing behavioral analytics?
- Start with navigation behavior - Easy to collect
- Add input behavior - Typing patterns
- Integrate with risk scoring - Combine signals
Detecting specific threats?
- Use for ATO detection - Behavior mismatch
- Add bot detection - Robotic patterns
- Find fraud rings - Shared behavior
Evaluating vendors?
- Review vendor landscape - BioCatch, NeuroID, etc.
- Consider privacy requirements - Data sensitivity
- Plan baseline building - Collection first
Related Topics
- Account Takeover - ATO detection use case
- Device Fingerprinting - Device-level signals
- Rules vs. ML - Detection approaches
- Risk Scoring - Combining behavioral signals
- Velocity Rules - Pattern detection
- Manual Review - When behavior triggers review
- Card Testing - Bot detection use case
- Identity Verification - Step-up verification triggers
- Evidence Framework - Behavioral Tier 2 indicators
- Fraud Metrics - Measuring detection performance
- Fraud Vendors - Behavioral analytics vendors